Conflict in Multinational Corporations
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Bibliography
Edited by Melissa Zarda. See other bibliographies.
Contributors: Maria Angarita, Rebecca Pandolfo, Veda Ayub, Antoine Geffriaud
Copyright restriction: The contents of this bibliography may not be placed on other websites, but links from other websites may be directed to this page. Hardcopies of this page may be printed for academic purposes.
- Mann, J. (1997). Beijing Jeep: A case study of Western business in China. Oxford: HarperCollins, Westview Press.
Principally under the view of employees at American Motors, this article explains how their company American Motors Corporation and the Chinese manufacture Jeeps in Beijing do the arrangements to work together. Mainly focusing in the cultural conflicts that generate feelings, attitudes, and pressure when executive begin to operate in China.
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